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The Blue Tab™ Collection: A Celebration of Craftsmanship in Tokyo The Blue Tab™ Collection: A Celebration of Craftsmanship in Tokyo
The Blue Tab™ Collection: A Celebration of Craftsmanship in Tokyo campaigns / August 2025

The Blue Tab™ Collection: A Celebration of Craftsmanship in Tokyo

We hosted an exclusive launch preview of the Blue Tab™ collection, our most elevated expression of denim.

FUTURE ASIAN MUSIC AND LEVI’S® PRESENT ROAD TO FAM campaigns / June 2025

FUTURE ASIAN MUSIC AND LEVI’S® PRESENT ROAD TO FAM

Four cities. Four headliners. Four nights of fired-up live sets. Check out the greatest hits from our multi-city music series.

Maureen Wroblewitz Dresses to Express in 501® Jeans campaigns / March 2023

Maureen Wroblewitz Dresses to Express in 501® Jeans

The beauty queen on personal style, self-expression, and bringing out the best version of yourself through fashion.

Holiday To Drag With Marina Summers campaigns / December 2022

Holiday To Drag With Marina Summers

The Drag Race Philippines runner-up talks day-to-drag holiday styling, Christmas plans, and the best gift she’s received this year.

Give Better With Inka Magnaye campaigns / December 2022

Give Better With Inka Magnaye

We recently caught up with Inka to find out how she’ll be spending the holidays, and what she loves the most about buying gifts for her loved ones.

Give Better campaigns / October 2022

Give Better

These are clothes that get better with time, a little like your very best friendships. And speaking of those people you love, they’ll love these clothes too! This season, dress and give thoughtfully.

Family is a Feeling campaigns / October 2022

Family is a Feeling

This holiday season, gift your family—the ones you grew up with or the ones you found—pieces from the Levi's ® family. Specifically, our love-forever icons: 501® Jeans and Trucker Jackets.

Peggy Gou Styles This Season’s 501®Jeans campaigns / July 2022

Peggy Gou Styles This Season’s 501®Jeans

As long time admirers of Peggy’s distinctive fashion perspective, we enlisted the DJ to put her spin on this season’s standout 501® Jeans.

How To Wear 551™ Z Authentic Straight And Stay Loose Jeans campaigns / July 2022

How To Wear 551™ Z Authentic Straight And Stay Loose Jeans

Here are five guys pulling off our latest throwback fits with updated, individual style. The best part is, we’ll even tell you how they do it.

How To Style Our New Baggy Fits In A Big Way (Literally) campaigns / July 2022

How To Style Our New Baggy Fits In A Big Way (Literally)

This season we’re here to suggest something radical: Buy almost everything too big. Or, two big, rather. As in two sizes up from your normal size. Clever, right?

5 Visionaries Are About To Change Everything campaigns / May 2022

5 Visionaries Are About To Change Everything

To celebrate 149 years of the Levi's® 501® jean that started it all, we’ve teamed up with five visionaries from across Southeast Asia who champion the same iconic spirit.

Happy 501® Day! campaigns / May 2022

Happy 501® Day!

Every May, we celebrate the anniversary of Levi's® 501® Original with a series of events all over the world. Join us to commemorate this denim legend.

A State of Style with Cyii Cheng campaigns / January 2022

A State of Style with Cyii Cheng

What makes model Cyii Cheng tick? Read on as she talks her Y2K-inspired style, upcycling and why she’s looking forward to the Lunar New Year.

The Art of Raw with Silas Oo campaigns / January 2022

The Art of Raw with Silas Oo

Model, classically-trained artist and denim enthusiast Silas Oo chats sci-fi, jeans and childhood Lunar New Year memories.

Khalid X Levi’s®: A New Levi’s® Music Project campaigns / November 2021

Khalid X Levi’s®: A New Levi’s® Music Project

Khalid’s trip back to his hometown of El Paso to empower kids at the local Boys & Girls club marks the launch of Levi’s® Music Project’s new digital music education community.

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