Jeans are cut, sewn and (usually) washed to get their colour - then comes the finishes.
A sewing technique in which a series of looped stitches form a chain-like pattern. Chain stitching can be used in embroidery to “draw” illustrations on fabric.
The term for when indigo dye unintentionally rubs off onto another fabric or surface. Crocking most commonly happens with raw or dark denim.
Destructed jeans have fraying, slashes or rip-and repair details for a coveted lived-in look and feel. Just like you’ve worn and loved them for decades.
The art of using needle and thread to embellish garments. First made popular by hippies in the ‘60s and ‘70s, custom embroidery on denim gives it a personal, one-of-kind look.
Flat busted seams are sewn and then pressed flat, creating a reinforced closure that covers raw edges.
Any treatment to jeans after they’ve been cut, sewn and washed to give them a desired surface effect. Common finishes are whiskering, fraying and embroidery.
Hand sanding is a process used to replicate whiskers or other destruction details normally achieved through wear over time.
Originally added to a pair of jeans where denim had worn thin and needed to be reinforced, denim patches are now used as a finish to give jeans a vintage feel.
Resin coating is a finishing technique that gives jeans a rigid, crinkled look and feel.
Originating in Japan, Shibori is a dyeing technique that involves binding certain sections of cloth and dipping them in indigo to achieve a tie dye-like pattern.
The Levi’s® brand utilizes highly innovative sustainable finishing techniques aimed to minimize water usage in the denim production and finishing process. So far, we’ve saved over 1 billion liters of water and counting (as of August, 2015).
Subtle horizontal lines that many jeans have along the thighs or wear points for a perfectly well-worn look. To craft this finish, we first draw lines on the jeans with sandpaper, and then stonewash them.